@ROBUILT
Driving $4M in Revenue: How We Powered Robuilt’s Growth with Ads, Optimized Pages, and a Thriving Sales Funnels
Background
Robert's YouTube channel, "@Robuilt," had rapidly surpassed six figures in subscribers, captivating an audience eager for his insights on DIY real estate and Airbnb hosting. His coaching program, Host Camp, launched with great success, but there was untapped potential for scaling it even further.
By crafting innovative ad strategies and optimizing landing pages, Watertree generated over 25,000 leads, converting them into hundreds of sales for Host Camp. The results spoke for themselves: in just two years, Watertree’s efforts helped Host Camp generate an impressive $4 million in revenue.
High-Return Digital Ads
• 25,000+ email leads
• 60% of all revenue came from Ads Watertree ran
Tasked with keeping the sales team’s funnel filled with booked calls, Watertree faced the challenge of converting new or barely-warm visitors into engaged prospects.
By leveraging compelling hooks, concise copy, and optimized landing pages, Watertree’s Meta and Google digital ads achieved industry-leading cost-per-acquisition rates. This approach enabled Host Camp to grow consistently and sustainably for over two years.
Optimized Sales Channels
• 5,000+ booked calls
• $4M in sales from landing pages
Watertree crafted, tested, and refined landing pages that generated millions in revenue for Host Camp.
By designing pages tailored to the target audience, Watertree effectively pre-sold visitors, boosting the sales conversion rate for every booked call and driving consistent, scalable growth.
Business and Marketing Consulting
• Advised on marketing budget, recommended ad spend leading to high profits.
Analyzing the numbers behind Robuilt’s Host Camp program was a top priority for Watertree.
With significant investment in digital ads, it was crucial to ensure that profit margins and cost-per-acquisition aligned to maintain profitability from first touchpoint to final sale.
Watertree played a key role in establishing product profit margins, recommending strategic ad spend, and ensuring the marketing budget delivered a consistently positive return on investment for the company.
Analytics & Optimization
• Google Analytics, Hyros
Every great plan is guided by data, and Watertree’s approach with Robuilt’s Host Camp was no exception.
Through weekly performance analysis, Watertree continuously refined the strategy—tweaking, pausing, or scaling dozens of ads—to ensure consistently positive ROI and maximize results.
