Free Marketing Master Plan Template

It's all about segmentation

How can you divide up your target market into 3 segments? Each one of those segments interacts with you differently, need a different message, and value different things. If you can identify and understand what makes each segment tick, you're on your way to building an effect marketing strategy that will grow with your business.

 

It makes sense to communicate directly to a customer profile with a specific strategy, instead of winging it as you go.