Three men posing with arms crossed in a music studio with guitars, amplifiers, and cables around them, standing on decorative rugs against a wood-paneled wall.

AARON STERLING, Drummer & Producer

Launching Successful Website and Online Products

Background

Watertree partnered with Aaron Sterling to structure and build a website that captivated his growing fanbase.

As a renowned drummer who’s collaborated with industry icons like John Mayer, Taylor Swift, Post Malone, Keith Urban, Harry Styles, and more, Aaron set out to share his creative expertise through online Masterclasses.

Watertree brought this vision to life, designing and launching the central hub for his Masterclasses. The result? A highly successful platform that’s not only a hit with Aaron’s fans but also widely celebrated among drummers worldwide.

Web Design and Development

• Successful Course Launch

Watertree helped Aaron bring his expertise to the drumming community, resulting in remarkable success.

As an early adopter of Gumroad—long before online courses became mainstream—Aaron used the platform as his primary sales channel. Watertree ensured seamless integration between Gumroad and his website, creating a smooth and professional online sales experience.

Aaron Sterling's "Sound of Sterloid" music bundle advertisement, featuring over 6 hours of drumming content with purchasing options on Gumroad.
Overhead view of a drummer playing a drum kit with a YouTube video overlay. Text says 'Sound Of Sterloid Vol. 1.' Below, options for 'More Info' and 'Buy - $60 / 2 hrs 10 min' on Gumroad are displayed. A note mentions nomination for 'Best Educational Product 2017' by Modern Drummer Magazine.
Man with mustache in dim lighting, wearing a dark jacket, against a dusk sky.

Let’s get serious about growth.